In this guide, we’re going to show you a series of steps you can follow to successfully run Facebook ads for your webinar, lead magnet, or client acquisition funnel. 
Basically, if you have a funnel that looks like this:

Or This:

Or some other variation similar to it...
And you want to run traffic to it via Facebook ads…
...then you’re in the right place.
We've used some of the same strategies in this guide to get our clients results like these:

...so we're confident that you'll find some good value in here. 
Our goal with this guide is to give you an overarching process you can follow to start running your Facebook ads in a more intelligent way.

From setting up tracking, to defining success metrics and budgets, to finding audiences, to creating ads, to evaluating your campaigns post launch, and all the way to scaling and keeping your campaigns healthy long term…

We’ll be touching upon all of these in this guide.

Ready to get started? Click the the button below to dive in.